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		<title>Flippa The Most Trustworthy Marketplace for Online Marketing</title>
		<link>https://www.trickyenough.com/flippa-most-trustworthy-marketplace/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=flippa-most-trustworthy-marketplace</link>
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		<dc:creator><![CDATA[Naman Modi]]></dc:creator>
		<pubDate>Mon, 27 Jul 2020 12:44:55 +0000</pubDate>
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		<guid isPermaLink="false">https://www.trickyenough.com/?p=16452</guid>

					<description><![CDATA[<p>Flippa the most trustworthy marketplace that enjoys over 120,000 buyers and sellers. The site allows the trading of web properties. This Flippa review analyzes the selling and buying aspects of the platforms highlighting its significant hits and misses. Read through to learn if it’s a viable marketplace and how to go about trading real web...</p>
<p>The post <a href="https://www.trickyenough.com/flippa-most-trustworthy-marketplace/">Flippa The Most Trustworthy Marketplace for Online Marketing</a> appeared first on <a href="https://www.trickyenough.com">Tricky Enough</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>Flippa the most trustworthy marketplace that enjoys over 120,000 buyers and sellers. The site allows the trading of web properties. This Flippa review analyzes the selling and buying aspects of the platforms highlighting its significant hits and misses. Read through to learn if it’s a viable marketplace and how to go about trading real web properties.</p>



<h2 class="wp-block-heading">Pros of Buying and Selling on Flippa</h2>



<h3 class="wp-block-heading">Easy to navigate and use</h3>



<p>The platform is easy to understand. It&#8217;s simple to search for websites, buy, and make payments. If selling, it would take you about 15 minutes to complete a listing.&nbsp; As long as you have the correct documentation, registering your site is quite easy.&nbsp;</p>



<p>The website takes a short time to load and is user-friendly, giving numerous <a label="undefined (opens in a new tab)" href="https://www.trickyenough.com/business-opportunities-for-healthcare-professional-idea-list-to-do-at-home-for-2022/" target="_blank" rel="noreferrer noopener">business opportunities</a> for users. Any sale you make is straightforward, and you&#8217;ll be alerted every time a process is complete. The system prompts you to take any necessary actions regarding the sale. </p>



<h3 class="wp-block-heading">Safe payment methods</h3>



<p>The worst thing that can happen to anyone doing business is getting scammed and losing all that for nothing. To avoid such cases, Flippa uses Escro services to moderate their payments.&nbsp;</p>



<p>It means that you place the money in Escrow, and only release it after receiving and confirming the site. The payments and responses are fast and secure. You get to enjoy discounts on the commission while using this service.</p>



<h3 class="wp-block-heading">Top Customer Support</h3>



<p>The site has 24/7 <a href="https://www.trickyenough.com/online-customer-service-for-entrepreneurs/" target="_blank" aria-label="undefined (opens in a new tab)" rel="noreferrer noopener">customer support</a>, meaning in case of a problem or if you any kind of help you want to take, someone will be available to sort you out. Expect an excellent staff that will guide you through the trade process.&nbsp;</p>



<h3 class="wp-block-heading">Allows Negotiations between buyer and seller</h3>



<p>Just because a site is listed as costing, let&#8217;s say $5000, it doesn&#8217;t mean that&#8217;s the final price. Both buyers and sellers can review the price. This aspect gives a chance to buyers who may be having a low budget.&nbsp;</p>



<h3 class="wp-block-heading">Great Websites</h3>



<p>Flippa the most trustworthy marketplace for websites. It&#8217;s a great <a href="https://www.trickyenough.com/launching-your-first-online-business-an-ultimate-guide/" target="_blank" aria-label="undefined (opens in a new tab)" rel="noreferrer noopener">online shop</a> for apps and websites. There are some greats sites at a low multiple. You can&#8217;t compare it to other trading sites that only give a chance to 5-figure websites.</p>



<h3 class="wp-block-heading">Wide Price Range</h3>



<p>This online marketplace is open to anyone to do business regardless of asset size and value of your site. Don&#8217;t worry about your budget. You can&#8217;t miss finding a valuable site.&nbsp; Here, you can get websites that give high revenue at a pretty low price. Since it has a large audience, your listing will get enough traffic.&nbsp;&nbsp;</p>



<h3 class="wp-block-heading">Buyer Profile</h3>



<p>All buyers have a profile that details how many bids or completed sales they have made in the past.&nbsp;</p>



<h2 class="wp-block-heading">Cons</h2>



<p>Flippa is a cool site, but like any other <a href="https://www.trickyenough.com/redesign-online-services-companies-attract-customers/" target="_blank" aria-label="undefined (opens in a new tab)" rel="noreferrer noopener">online service</a>, it faces the risk of scamming. Though there are some fantastic sites, not all of them are good. Some sites are not business-related. You may come across new websites with less functionality. If the deal is too good, think twice.&nbsp;</p>



<p>Some of the problems can be avoided if Flippa did an in-depth analysis of the websites. In some situations, the buyer may have to depend on the word of the seller.</p>



<h2 class="wp-block-heading">How To Sell&nbsp;</h2>



<p>The process of selling web property on Flippa is the same, regardless of its type. Most common sites include startups, domains, apps, and established websites.&nbsp;</p>



<p>If you would like to sell your website, visit the Flippa homepage, and select &#8216;start selling.&#8217; From the choices provided, choose your site&#8217;s category. Provide answers to all the questions related to your site.&nbsp; Include the name of your business, where it&#8217;s based, and the industry.</p>



<p>You&#8217;ll then get more advanced questions that target your income source and how the site makes money. You also are required to provide weaknesses if the site, if any. What should the new owner expect? Are there any opportunities for future growth?&nbsp;</p>



<p>Provide documentation to verify your income. You can do this by filling up their form or connect Quickbooks to Flippa. Upload your profit and loss statement to verify your income. Provide any other details, including assets, email accounts, hosting, social media accounts, and anything relevant.&nbsp;</p>



<p>You will get two options for setting the price. The fixed-price option is only for higher-valued websites.&nbsp;</p>



<p>The site has two ways of selling: Broker management and Assisted sale. It is not unusual, as all online sites charge broker fees.</p>



<p>On the other hand, an Assisted Sale requires getting an account manager. Only accounts that are valued $250,000 and above can use the broker service. Besides, you will have to pay monthly subscription fees for site listing.</p>



<p>It has a boost feature, just like on Facebook, where you can boost the site to reach a wider audience.&nbsp;</p>



<h2 class="wp-block-heading">Pricing</h2>



<p>The site has a success fee (10%), which reduces as you sell larger websites. It makes it an affordable site for selling websites. Their prices are quite low.&nbsp;&nbsp;</p>



<h2 class="wp-block-heading">How To Buy&nbsp;</h2>



<p>Other than going through the stress of <a href="https://www.trickyenough.com/wordpress-cms-for-building-your-own-website/" target="_blank" aria-label="undefined (opens in a new tab)" rel="noreferrer noopener">building a website</a> from scratch, buying an established one sounds like a good idea. Chances of site failure are low. You are picking up something that has tasted the waters. Also, the site has an audience that you can sell your product or service.&nbsp;</p>



<p>For better results, take time to search through the available sites, comparing them side by side to settle for the best. It is because it&#8217;s possible to come across a low-quality site whose figures are inflated. The market hosts countless sites.&nbsp;</p>



<p>If interested in buying, visit the home page and check out the header or use the search bar to identify the specific type of business. Flippa the most trustworthy marketplace makes it easy for you to find what you are looking for through it&#8217;s filtering options. You can specify the nature, and the average profit the site makes.</p>



<p>Always calculate the total cost compared to the earnings per month. How long will it take before you can recover through profits? Is the site legit? Don&#8217;t let the number of bids blind you. You still need to be more diligent, especially if looking for a Buy It Now site. If possible, request the seller for access to Google Analytics (read-only) to verify the statistics. Check the site&#8217;s content, images, and overall look. Remember to check its backlink profile.&nbsp;</p>



<p>Overall, Flippa the most trustworthy marketplace is a great site that doesn&#8217;t lock out any website owner. It gives equal chances despite different site values. Anyone willing to grow their business online should check out this online marketplace for some great websites.</p>



<p>The site loads fast and instantly and makes the <a href="https://www.trickyenough.com/make-money-online-trading/" target="_blank" aria-label="undefined (opens in a new tab)" rel="noreferrer noopener">trading process easy</a>. Since it&#8217;s an online business, it is not free of scammers, so traders must be extra careful.</p>



<p>It hosts different types of websites in plenty, meaning there is something for everyone. Whatever domains, featured apps, games, software, or websites you are interested in, you can&#8217;t miss it here. It is a trustworthy company that serves thousands of users.</p>
 <p>The post <a href="https://www.trickyenough.com/flippa-most-trustworthy-marketplace/">Flippa The Most Trustworthy Marketplace for Online Marketing</a> appeared first on <a href="https://www.trickyenough.com">Tricky Enough</a>.</p>
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		<title>Tackle Fake Online Reviews with Confidence Through SEO</title>
		<link>https://www.trickyenough.com/fake-online-reviews-seo/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=fake-online-reviews-seo</link>
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		<dc:creator><![CDATA[Joseph]]></dc:creator>
		<pubDate>Mon, 13 May 2019 06:53:03 +0000</pubDate>
				<category><![CDATA[Review]]></category>
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		<guid isPermaLink="false">https://www.trickyenough.com/?p=10051</guid>

					<description><![CDATA[<p>Today’s world is a digital universe: a global network, courtesy of the World Wide Web. With every second person’s fingers glued to keyboards and to their smartphones, search engines have become the principal source of information. There’s no longer any interest in reading through magazines to decide what to buy—consumers make shopping decisions largely based...</p>
<p>The post <a href="https://www.trickyenough.com/fake-online-reviews-seo/">Tackle Fake Online Reviews with Confidence Through SEO</a> appeared first on <a href="https://www.trickyenough.com">Tricky Enough</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>Today’s world is a digital universe: a global network, courtesy of the World Wide Web. With every second person’s fingers glued to keyboards and to their smartphones, search engines have become the principal source of information. There’s no longer any interest in reading through magazines to decide what to buy—consumers make shopping decisions largely based on what they read online. So, in this post, we will talk that you can tackle fake online reviews with confidence using SEO.</p>



<p>And what they read online is derived largely from reviews and ratings left by other customers.</p>



<p>Reviews and ratings aren’t just fancy words that make a statement about your product. They have a significant impact on your online presence and on generating sales revenues. <strong>Positive reviews online</strong> are a great way of ensuring that your reputation and brand are built strongly. They also help you get referrals.</p>



<p>There’s no doubt that online reviews are a great asset for marketing, especially for small businesses that are only beginning to rise in the industry. Forbes reports that <a href="https://www.forbes.com/sites/ryanerskine/2017/09/19/20-online-reputation-statistics-that-every-business-owner-needs-to-know/" target="_blank" rel="noopener noreferrer">90% of consumers</a> regard online reviews before making a shopping decision. 67.7% of people have their shopping decisions impacted by online reviews. 74% of consumers have more faith in a business once they’ve read positive reviews online. The chances that your product will be sold with the aid of online reviews is 270% more than the chances of it being sold without reviews.</p>



<p>There is, however, a catch.</p>



<p>As more and more marketers realize the impact reviews can have on their businesses, a new trend rises <em>fake online reviews</em>.</p>



<h2 class="wp-block-heading" id="h-fake-online-reviews-a-breakdown">Fake Online Reviews: A Breakdown</h2>



<p>Fake reviews are an easy enough thing to understand: a person reviews your product or service. A person who <em>hasn’t really used your product</em> or service. This person won’t just know nothing about your business: they’ll also likely spread false, ignorant information about your business. Ask yourself: is it possible to talk about something you don’t really know?</p>



<p>There’s also another kind of fake review—the kind that is aimed specifically at tarnishing your <a href="https://www.trickyenough.com/increase-the-reputation-of-a-website/" target="_blank" rel="noopener noreferrer">online reputation</a>. The thing is, just like businesses know that positive reviews help boost a brand’s publicity and bolster a business’s sales, your competitors know that negative reviews will do the exact opposite: demolish your brand’s reputation and destroy your sales. <a href="https://dixa.com/blog/3-important-statistics-that-show-how-reviews-influence-consumers/" target="_blank" rel="noopener nofollow noreferrer">86% of people</a> wouldn’t want anything to do with a brand that has negative reviews attached to its name.</p>



<p><strong>Suggested:</strong></p>



<p><a href="https://www.trickyenough.com/online-reviews-business/" target="_blank" rel="noopener noreferrer">How online reviews can help you to grow your business</a>?</p>



<h2 class="wp-block-heading" id="h-why-it-happens">Why it Happens</h2>



<p>Even though you might understand how fake reviews for shady companies work, you might not understand how or why <strong>negative fake reviews</strong> are piling up about your business. However, once you think hard enough, you’ll see a clear pattern. In most cases, it’s either a rival business or a former disgruntled employee who is spearheading the propaganda.</p>



<p>And here’s how you spot them:</p>



<h2 class="wp-block-heading" id="h-find-a-pattern">Find a Pattern</h2>



<p>Let’s say you own a café that is constantly getting negative reviews for lunch hours. Investigate if the food is bad—or if the staff is incompetent. You’ll know soon enough what the root of the problem is.</p>



<h2 class="wp-block-heading" id="h-find-out-who-s-benefiting">Find Out Who’s Benefiting</h2>


<div class="wp-block-image">
<figure class="aligncenter size-large"><img fetchpriority="high" decoding="async" width="1024" height="960" src="https://www.trickyenough.com/wp-content/uploads/2019/05/feedback-1977987_1280-1024x960.jpg" alt="" class="wp-image-153929" srcset="https://www.trickyenough.com/wp-content/uploads/2019/05/feedback-1977987_1280-1024x960.jpg 1024w, https://www.trickyenough.com/wp-content/uploads/2019/05/feedback-1977987_1280-300x281.jpg 300w, https://www.trickyenough.com/wp-content/uploads/2019/05/feedback-1977987_1280-768x720.jpg 768w, https://www.trickyenough.com/wp-content/uploads/2019/05/feedback-1977987_1280-150x141.jpg 150w, https://www.trickyenough.com/wp-content/uploads/2019/05/feedback-1977987_1280.jpg 1280w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption class="wp-element-caption">Image Credits: <a href="https://pixabay.com/photos/feedback-customer-satisfaction-1977987/" target="_blank" rel="noreferrer noopener nofollow">Pixabay</a></figcaption></figure></div>


<p>If you’ve been doing your business exceptionally well, but you’re still getting negative reviews, try and figure out who’s benefiting from the fray. Has a competitor recently been gaining fame or has a customer recently had an altercation with you?</p>



<h2 class="wp-block-heading" id="h-find-out-who-was-fired">Find Out Who Was Fired</h2>



<p>If you recently fired someone for misconduct or had a downsizing in your department, it might be that disgruntled employee/s have found a way to hurt you.</p>



<p>Fake reviews are pretty much everywhere. But this doesn’t mean they’re difficult to spot. And they’re certainly not difficult to manage.</p>



<h2 class="wp-block-heading" id="h-how-to-fight-the-menace-of-fake-online-reviews">How to Fight the Menace of Fake Online Reviews</h2>



<p>First things first: don’t panic. Your business is here to stay, and all you need to revive it is one powerful thing: <a href="https://www.trickyenough.com/complete-seo-guide-for-beginners/" target="_blank" rel="noopener noreferrer">SEO</a>.</p>



<p>Strong SEO can have a larger impact than you think because it’s so much more than simply pinching in keywords into blogs and publishing them on WordPress. Clever SEO strategies will not only take you out of this negative review pit, but they’ll take you right to the heights of success.</p>



<p>Reputation management is the way to go. And here’s how you go about it:</p>



<h2 class="wp-block-heading" id="h-drown-the-negative-content">Drown the Negative Content</h2>



<p>If negative reviews and content regarding your brand are gaining traction and are ascending<br>the SERPs, showing up in the searches first-most—drown them. The best way to do this is by<br>permeating the market with positive reviews, quality content, and impactful PRs. Additionally, you<br>can partner with a professional to&nbsp;remove negative reviews&nbsp;and maintain a good reputation online.</p>



<h2 class="wp-block-heading" id="h-create-quality-content">Create Quality Content</h2>



<p>Drowning the negative <a href="https://www.trickyenough.com/why-content-writing-is-important/" target="_blank" rel="noopener noreferrer">content with quality content is key</a>. Create content that’s unique, informative, and timeless. Optimize it cleverly: don’t just stuff keywords in. Use them where relevant, and always add a powerful CTA.</p>



<p>For the PRs, avoid sounding apologetic, defensive, or bothered. You’re not guilty, and you shouldn’t be acting the part. Focus on getting the best about you out there, and keep your focus fixed.</p>



<h2 class="wp-block-heading" id="h-connect-with-the-reviewers">Connect with the Reviewers</h2>



<p>If there are <strong>bad reviews online</strong> which you feel can be tackled, tackle them. Respond to queries and introduce a chatbot or live chat option on your website. Engage with consumers and potential customers to make them feel valued and to show them that you’re serious about your fare.</p>



<h2 class="wp-block-heading" id="h-satisfy-the-customers">Satisfy the Customers</h2>



<p>Above all, focus on satisfying your current customers. You might have lost some of them due to the negative review campaign online, but for the ones that you do retain—give them you&#8217;re all. Positive reviews will flood the market on their own—slowly but gradually. Consumers have the benefit of using <a href="https://www.trickyenough.com/smo-sites-for-search-engine-optimization/" target="_blank" rel="noopener noreferrer">social media platforms</a> and <em>will</em> go the extra mile to defend you if you defend them.</p>
<p>The post <a href="https://www.trickyenough.com/fake-online-reviews-seo/">Tackle Fake Online Reviews with Confidence Through SEO</a> appeared first on <a href="https://www.trickyenough.com">Tricky Enough</a>.</p>
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		<title>How can online reviews help to grow your business?</title>
		<link>https://www.trickyenough.com/online-reviews-business/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=online-reviews-business</link>
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		<dc:creator><![CDATA[Matteo Della Sala]]></dc:creator>
		<pubDate>Mon, 08 Apr 2019 08:32:50 +0000</pubDate>
				<category><![CDATA[Blogging]]></category>
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		<guid isPermaLink="false">https://www.trickyenough.com/?p=9705</guid>

					<description><![CDATA[<p>Word of mouth has always been the best way to advertise a product or service and continues to be so. Nowadays communication has evolved but people’s opinion is still precious in business. Because of this, it’s necessary to emphasize the role of online reviews in the current economy. Review’s role is simple and brief. They...</p>
<p>The post <a href="https://www.trickyenough.com/online-reviews-business/">How can online reviews help to grow your business?</a> appeared first on <a href="https://www.trickyenough.com">Tricky Enough</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p><span style="font-size: medium;"><span lang="en-US">Word of mouth has always been the best way to advertise a product or service and continues to be so. Nowadays communication has evolved but people’s opinion is still precious in business. Because of this, it’s necessary to emphasize the role of <strong>online reviews</strong> in the current economy. Review’s role is simple and brief. They tell the audience that the things that you are selling are good and you can be trusted. This happens every day. Just think about your process of choosing when you want to buy something. What’s the first thing you do? You Google your object of desire and start to search for info from people who have already used the product. Review’s checking is becoming an essential stage before purchasing. </span></span></p>



<p><span style="font-size: medium;"><span lang="en-US">Stats can make clear the situation. </span></span><span style="color: #0000ff;"><u><span style="font-size: medium;"><span lang="en-US">Spiegel Research Center</span></span></u></span><span style="font-size: medium;"><span lang="en-US"> show that nearly 95% of shoppers read online reviews before making a purchase. According to the </span></span><span style="color: #0000ff;"><u><a href="https://www.brightlocal.com/learn/local-consumer-review-survey/" target="_blank" rel="noopener noreferrer nofollow"><span style="font-size: medium;"><span lang="en-US">BrightLocal</span></span></a></u></span><span style="font-size: medium;"><span lang="en-US"> study, 84% of people trust online reviews as much as they trust friends. Furthermore, displaying reviews can increase conversion rates by 270%. </span></span></p>



<p><span style="font-size: medium;"><span lang="en-US">What does it mean? It means that if you have a company or e-commerce, and you’re underestimating the power of online reviews, you’re making a mistake. </span></span></p>



<p><span style="font-size: medium;"><span lang="en-US">They can make or break you helping the ranking of your business to be higher or lower in the results. So, the more positive reviews are, the higher the companies appear in the search results. The consequence is trust and the probability to get more clients, and it could be perfect, especially for <a href="https://www.trickyenough.com/your-small-business/" target="_blank" rel="noopener noreferrer">small companies</a>.</span></span></p>



<h2 class="wp-block-heading" id="h-we-are-all-connected">We are all connected</h2>



<p><span style="font-size: medium;"><span lang="en-US">Basically, anyone has access to the internet, and this means a lot for e-commerce. The internet traffic boom is the main cause of the rise of the online review’s importance and is traveling very fast in the last years. There are 4,1 billion of internet users at the end of 2018, compared to 3,9 billion of mid-2018 and about 3.7 billion Internet users in late 2017. These numbers are more impressive if we consider that an estimated 1.92 billion people are expected to purchase something online in 2019. We can say that <a href="https://www.trickyenough.com/technological-innovations-science-assignment/" target="_blank" rel="noopener noreferrer">technologic innovations</a> have changed consumer behavior. Companies have to benefit from this situation to improve their online visibility.</span></span></p>



<h2 class="wp-block-heading" id="h-trust-is-the-key">Trust is the key</h2>



<p><span style="font-size: medium;"><span lang="en-US">In a world where physical obstacles are slowly fading away, the mental ones are still very important. The concept of trust plays a central role in business and this is hidden in buyer feedbacks. This is called “<a href="https://www.trickyenough.com/social-proof-what-really-about/" target="_blank" rel="noopener noreferrer">social proof</a>” and it’s fundamental for the online reputation of a brand. People want to have reassurance from other buyers, in order to make sure that they are not wasting their money on bad products. Online reviews can help to establish credibility and trust, especially from a potential new customer who may not know what your business is and what do you sell. So the trust that possible clients place in online reviews may turn into benefits to your activity.</span></span></p>



<h2 class="wp-block-heading" id="h-review-effects-on-seo">Review effects on SEO</h2>



<p><span style="font-size: medium;"><span lang="en-US">There is a strong connection between reviews and SEO. As we know, the search engine works with algorithms that index several parameters and information incapable of providing to the users the right perspective. In this regard, all about online reviews is very important because affect the company’s positioning on the search results. That’s because Google has established that user’s feedback is one of the best ways to give credibility to e-commerce. In particular, reviews become <a href="https://www.trickyenough.com/schema-markup-and-structured-data/" target="_blank" rel="noopener noreferrer">structured data through Rich Snippets</a>. Never forget the power of user-generated contents. With reviews, clients create new keywords and content that could improve your e-commerce visibility. So it’s clear that <a href="https://www.trickyenough.com/complete-seo-guide-for-beginners/" target="_blank" rel="noopener noreferrer">SEO is fundamental</a> to the success of the online business</span></span></p>



<h2 class="wp-block-heading" id="h-how-to-get-more-reviews">How to get more reviews?</h2>



<p><span style="font-size: medium;"><span lang="en-US">Not all clients leave feedback after purchasing on your e-commerce. Maybe some of them are not interested in leaving a review or merely they forget to do it. Using a platform of review’s management could be the best choice to avoid a lost opportunity. This kind of tools helps you encourage clients to have an active behavior even after the purchase. For example, those platforms send a reminder e-mail or SMS to buyers, sometimes rewarding them with coupons or gifts. In this way, companies try to drive clients to leave a review but also to make another purchase in the site thanks to those special conditions. Anyway, it’s possible to get more reviews, making the process easier, for example including a guide on the website.</span></span></p>



<h2 class="wp-block-heading" id="h-i-received-a-review-what-i-m-supposed-to-do">I received a review. What I’m supposed to do?</h2>



<p><span style="font-size: medium;"><span lang="en-US">Interaction with clients is crucial to improving the engagement, so reply to user’s thought is always a good idea. Therefore, the first thing to do is to read and answer them. You should always thank the customer to have left a review after the purchase. This is a way to show to clients that you take care of them. It’s essential to build a long-term relationship and to increase the trust making them feel at home in your e-commerce. Next step is to improve the business following your user’s reviews. Feedback is useful to understand what you can and cannot do, discovering which are your strengths or weakness that you are not able to see by yourself. </span></span></p>



<h2 class="wp-block-heading" id="h-what-if-they-are-bad">What if they are bad?</h2>



<p><span style="font-size: medium;"><span lang="en-US">Online reviews can be a double-edged sword. It’s possible that a customer has had a bad experience with your company and decide to share it with the world. No worries! People don’t trust companies who </span></span><span style="color: #0000ff;"><u><span style="font-size: medium;"><span lang="en-US">don’t have negative feedback</span></span></u></span><span style="font-size: medium;"><span lang="en-US">. According to </span></span><span style="color: #0000ff;"><u><span style="font-size: medium;"><span lang="en-US">The Guardian</span></span></u></span><span style="font-size: medium;"><span lang="en-US">, 95% of consumers, suspect censorship or faked reviews when they don’t see bad scores. Consequently, negative reviews are not the end of the world; you can actually turn it into an opportunity. The best thing to do is to answer in the best possible way, without being rude, actually thanking the customer for the feedback. It’s important that the other possible clients know that your company faces undesired reviews with professionalism and transparency.</span></span></p>



<h2 class="wp-block-heading" id="h-the-dark-side-of-the-reviews">The dark side of the reviews</h2>



<p><span style="font-size: medium;"><span lang="en-US">Some companies try to take advantage of the power of the online reviews faking them. This is the easiest way to boost sales, particularly when business is still at the beginning and the traffic is low. In the last year, the defense systems against fake reviews have been reinforced. In fact, there are sites and tools who catch and stop AI or robots who do fake feedbacks. For these reasons, some companies have found an alternative method. They have started to pay fake buyers to leave fake reviews. This has led to the birth of a new market where a lot of people are gaining writing lies. Fortunately, some of the platforms already mentioned, let users leave reviews only about real purchases. In other words, only buyers can write feedback. </span></span></p>



<p><span style="font-size: medium;"><span lang="en-US">In conclusion, <a href="https://www.trickyenough.com/how-to-get-online-reviews-for-your-small-business/" target="_blank" rel="noreferrer noopener">online reviews take your business to the next level</a> and build strong confidence in your brand. A lot of companies are underrating this aspect losing ground to their competitors. The bad management or the lack of a review strategy may lead to irreparable damage for the business or a missed opportunity.</span></span></p>
<p>The post <a href="https://www.trickyenough.com/online-reviews-business/">How can online reviews help to grow your business?</a> appeared first on <a href="https://www.trickyenough.com">Tricky Enough</a>.</p>
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