Amazon Plans to Add ChatGPT-style Conversational Product Search to its Online Store

Amazon.com plans to bring ChatGPT-style product search to its web store, rivalling efforts by Microsoft and Google to weave generative artificial intelligence into their search engines.

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The e-commerce giant's ambitions appear in recent job postings reviewed by Bloomberg News.

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One listing seeking a senior software development engineer says the company is “reimagining Amazon Search with an interactive conversational experience” designed to help users find answers to questions, compare products and receive personalised suggestions.

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“We're looking for the best and brightest across Amazon to help us realise and deliver this vision to our customers right away,” the company said in the listing, which was posted on its jobs board last month.

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“This will be a once in a generation transformation for Search.”

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Another posted job would be part of “a new AI-first initiative to re-architect and reinvent the way we do search through the use of extremely large scale next-generation deep learning techniques.”

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Amazon Plans to Add ChatGPT-style Conversational Product Search to its Online Store

More than half of US shoppers say they start product searches on Amazon.com, a higher share than Google.

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Amazon.com plans to bring ChatGPT-style product search to its web store, rivalling efforts by Microsoft and Google to weave generative artificial intelligence into their search engines.

Brought to you by Trickyenough

The e-commerce giant's ambitions appear in recent job postings reviewed by Bloomberg News.

Brought to you by Trickyenough

One listing seeking a senior software development engineer says the company is “reimagining Amazon Search with an interactive conversational experience” designed to help users find answers to questions, compare products and receive personalised suggestions.

Brought to you by Trickyenough

“We're looking for the best and brightest across Amazon to help us realise and deliver this vision to our customers right away,” the company said in the listing, which was posted on its jobs board last month.

Brought to you by Trickyenough

“This will be a once in a generation transformation for Search.”

Brought to you by Trickyenough

Another posted job would be part of “a new AI-first initiative to re-architect and reinvent the way we do search through the use of extremely large scale next-generation deep learning techniques.”

Brought to you by Trickyenough