Google July 2022 Product Review Algorithm Update Rolling Out Now

Google begins rolling out the July 2022 product review algorithm update.

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Google confirms the July 2022 product review update, the fourth in a series of updates targeting low-quality reviews, is now rolling out.

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The update begins rolling out today, July 27 and concludes within two to three weeks. Google made the announcement on Twitter while linking to the official page for search ranking updates.

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However, that doesn’t have to be a bad thing. With every algorithm update, there’s a chance for ranking improvements, especially if the last update hurt you.

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Here’s what you need to know about the July 2022 product reviews algorithm change.

Here’s what you need to know about the July 2022 product reviews algorithm change.

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Today’s update is a refinement of Google’s product review algorithm that was introduced in March 2021.

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What’s Changing?

The algorithm is designed to reward reviews that share in-depth research rather than thin content that summarizes the information you can find on a manufacturer’s website.

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