Google is enhancing its spam detection systems, promising better language coverage and cleaner search results across various spam types.
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Google has announced a new update to its search algorithm to reduce spam results for users worldwide.
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The October 2023 Spam Update targets cloaking, hacked, auto-generated, and scraped spam content in multiple languages, including Turkish, Vietnamese, Indonesian, Hindi, Chinese, and others.
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According to Google, the update was prompted by feedback from its community members who reported seeing increased spam results in their native languages.
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Google hopes to provide more valuable and relevant search results by improving spam detection capabilities.
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About Google’s Spam Updates
Google relies on a mix of automated spam-fighting systems and human review to identify and demote pages and sites that violate its policies.
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One system, called SpamBrain, uses AI and machine learning to get better at spotting emerging spam tactics.