Google September 2023 Helpful Content Update – Changes To The Algorithm

Google announced the September 2023 Helpful Content Update which contains two important changes to how sites are ranked

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Google announced the September 2023 Helpful Content Update that is expected to finish rolling out in two weeks.

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The update appears to loosens up on machine generated content while warning about 3rd party content hosted on websites or their subdomains.

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Google also added additional guidance to their Helpful Content System documentation with new advice on what to do if a site lost traffic after a Helpful Content update.

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Google Helpful Content System Google has a system called the Helpful Content System for promoting quality content and reducing the search presence of content that is determined to not be helpful.

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It is presented by Google as a system that works alongside all the other systems that together rank websites.

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This system is primarily focused on identifying signals of quality that correspond to helpful content.

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