Google’s Helpful Content Update Rolls Out: 7 Things To Know - Tricky Enough

Google’s Helpful Content Update Rolls Out: 7 Things To Know

Google confirms the helpful content update begins rolling out on August 25 and will take up to two weeks to complete.

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Today, Google begins rolling out the helpful content algorithm update, which rewards people-first content and devalues content written for search engines.

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On its official search rankings update page, Google confirms the release of the helpful content update on August 25

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Last week, Google announced the update was on its way and suggested many ways to determine if your content qualifies as “people-first.”

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In the spirit of today’s update, I will attempt to make Google’s advice even more helpful by providing additional context.

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Here are seven things you need to know to ensure you’re creating people-first content based on guidance provided by Google.

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With this advice, Google may be trying to tell people to stick to their area of expertise. Creating content for search engines can sometimes mean publishing articles outside your niche.

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1. Don’t Stray Too Far From Your Main Topic