Creators of content now use live video streaming to carry out webinars, virtual concerts, workshops and training, official conferences and meetings, and much, much more. If you are looking at carrying out live streaming, a vital decision you will have to take is the tools you will be utilized to stream the videos on the online video platform and social media. Make use of an expert live online video streaming platform that facilitates additional features, support, and control, making it a prudent choice.

Video Streaming Service – What is It Exactly?

What is a video streaming service? A video streaming service is an on-demand virtual entertainment point for movies, TV shows, and other types of streaming media. Such services offer a different option to cable and satellite service at a low cost. When you use these streaming services you have to pay fees per view or subscription. These videos are sourced from a cloud-based network. The accessibility, content, and services price may be different from one area to another.

A few services feature extensive hardware support for multiple devices like computers, smartphones, tablets, Smart TVs, and streaming media receivers. Others may be restricted in the types of devices such as Hulu or customized to a certain brand’s devices like iTunes for leading brand Apple’s devices. Other ad-supported services such as Google video are also there and a freemium model. These video streaming platforms also offer full feature movies at a price. Some examples of video streaming services and online video streaming services used widely today are Netflix, YouTube, Amazon Instant, Vimeo, Hulu, iTunes, Vudu, NowTV and LoveFilm.

6 Factors To Make Note of When Choosing a Video Streaming Service

Viewing Experience

Value additions from a video streaming platform are the viewer’s experience and the arrangement with user preferences. What is important is the consistent video quality across a full range of devices. There are other elements that would directly affect the viewer’s experience.

As an example, there is considerable disturbance occurring due to advertisements. The viewer engagement reduces or goes down beyond a number of interruptions that a consumer would accept. Factors like this indirectly and directly affect the viewing experience and must be reviewed, prioritized, and weighed. Video hosting services that enable customization depending on the target audiences would aid businesses in achieving a balance in both monetary benefits and receiving user satisfaction.

Video Monetization

Quality content is king today. Monetizing video content increases businesses beyond present boundaries and limitations. New avenues for monetization are examined on a regular basis making it an inherent part of future revenue concerns. The chosen video hosting service should enable businesses to take benefit of the monetization strategy and enhance viewer engagement. Suitable frameworks and tools have to be offered by the host service to assist in tailoring the monetization strategy as per the desired audience.

Checking Video Performance

Checking and monitoring the content’s performance with the help of different analytics tools is vital in knowing user behavior and being flexible to changing needs more effectively. Video hosting which offers insights and analytics on performance let businesses arrive at speculation which would steer content strategies for the future. There should be an intuitive interface for providers and publishers to monitor, access, and download the content.

Data Security

Protecting content from piracy is a crucial factor in the business of video publishing. You can lose out on revenue due to piracy which can be handled through suitable security measures in the distribution of videos.

Businesses utilizing the services should be able to dabble between public and private viewing depending on publishing requirements. Hosting services that offer scalable and secure cloud examples across public and private clouds let the users safely distribute their content.

Enhanced Visibility to Videos

Even in cases of high-quality content, distribution that is not effective may not give adequate visibility. A virtual video streaming service with a proper distribution strategy would aid in moving the content across regions.

While setting up the distribution strategy, the hosting service should incorporate the legal aspects and the location. A video hosting service with these qualities must have a suitable business model besides being a technically robust application.

Distinct features

Besides the above points to consider, the unique features provided by the video hosting service can make a business stand apart from the others. For example, the transcoding feature aids the user in distributing content across multiple devices like desktops, tablets, and Smartphones. If this is perceived as the most beneficial by the user, it would be a competitive advantage for the providers and publishers. Other benefits include video ingestion, live video streaming, and others too.

Conclusion

Video delivery services and 4k video streaming services can have a big impact on how the streamed content is received by the prospects. As the medium of publishing plays an important role in bringing the content to the desired audience, opting for the right video delivery solution plays a vital role in an effective video promotion strategy. Get the best online video platforms for your business today. A video streaming service app is a widely utilized tool for getting live content.

The post 6 Aspects to Consider Before Selecting a Video Streaming Service For Your Business appeared first on Tricky Enough.

What is Twitch?

Twitch is a live streaming platform where gamers can play their favourite games and stream them to the world.

Streamers broadcast themselves playing video games, making creative art, answering questions from their viewers in real-time, or doing just about anything they want.

They have a chat room on the side that allows people to communicate with each other during the stream.

You can even comment on what you see in real time! Twitch started out as a way for gamers to share their gameplay experiences with others over the internet but has since evolved into an entertainment spectacle of its own kind.

Can we Stream on Twitch from the Console?

Yes, you can stream on Twitch using a console. You will need two things in order to do so. Firstly, the ability to connect your console like PS3, PS4, PS5, or Xbox to the internet connection. Secondly, you will need a Twitch app. Once you are logged into the app, you can stream right away.

Can we Use Twitch on PS3?

How to use Twitch on PS3? If that’s the reason you are here, then, unfortunately, you can’t use Twitch on PS3. As of June 30, 2020, Twitch does not have a presence on PlayStation 3 or PlayStation Vita.

For many, the announcement was quite jarring considering how popular these two systems were in their heyday and that they’ve been out for almost 10 years now! Many are speculating about why Sony would make this decision.

PlayStation users will no longer be able to send or receive messages from other PlayStation platforms and services, namely PS4.

This includes the Messages app for PS3, My PlayStation as well as the Vita console. So, if you were planning to use PS3 for streaming on Twitch, you can say goodbye to that idea.

How to use Twitch on PS4 & PS5?

You can use Twitch on PS4 & PS5 by downloading the Twitch app and logging into your account. If you don’t have an account you can create a new one.

1. If you are using PS4 for streaming on Twitch, you will need the PlayStation Camera. The camera attaches to your PS and gives video feedback of what’s happening in front of it. Once the connection is established, press the “Start Broadcast” button which is located at the top-right corner of the Twitch app screen. You can also press the “Share” button on your PS4 controller and then select the broadcast gameplay option. Select Twitch, set the title and options for your broadcast and you are all set.

2. You can stream on Twitch from PS5 by downloading the Twitch app and logging in. You will need a PlayStation camera for this, if you don’t have one just yet you can purchase it separately or get a package with your console that includes one. As you’re playing a game, press the Create button on your controller and select Broadcast from the options that appear. You can also customize which buttons are shown in the Control Center. Players can use the Dual-Sense controller mic for broadcast audio as well as video.

Can We Earn Money From Twitch?

No, you cannot earn money from Twitch. In order to get paid for your live streaming on Twitch, it is necessary that you have a big following and the same number of followers as viewers watching your stream.

If this does not apply to you or if you are just starting out with no following whatsoever, then there is no need to worry because you can still use Twitch for free.

Streaming on Twitch is a fun and really good way to entertain yourself with others online. With so many people watching other livestreamers, it will be hard not to get addicted!

The best thing about all this is that there are no limits when it comes to the amount of time or content that you can share on Twitch.

One of the best ways to make money on Twitch is with Twitch extensions. You can add Sound alerts and AI TTS donations to your stream with Blerp’s Twitch extension.

Another way to earn money on Twitch is by achieving affiliate status, It will give you both subscriptions and bit cheers.

Subscriptions are monthly payments that people pay to support the specific streamer and unlock certain perks. These perks include ad-free viewing, emotes and other things they come up with.

There are three subscription levels: Tier 1, Tier 2 and Tier 3 at a cost of $5, $10 or even more depending on what each individual viewer wants from their favourite streamers in return for supporting them financially every month

As an affiliate, you get 50% of the total subscription fee paid by your supporters per month.

So it’s important to think about which features will make viewers want to subscribe versus just watching ads before moving on to another channel while still providing something valuable enough for new subscribers.

Then there are a bit of cheers. Bits are a Twitch currency, costing $1.40 per 100 bits and streamers can earn 1 cent for each bit spent on them. They’re not just an expression of love or celebration-

If you want to support your favourite live streamer but don’t have cash in hand, then how about cheering with some Bits?

Lastly, the tips. Your viewers can tip you any amount they like. It can be $5 or even $500 if you’re lucky and Mr. Beast is watching your stream.

Is Twitch Different Between PC and Console?

Yes. Twitch is different in many ways when it comes to console and PC gameplay. There are a lot of features that you get on one platform, but not the other. For example:

You can’t chat or view streams while you play games on the console; however, this isn’t an issue if you are playing on a PC.

You also can’t broadcast gameplay straight from your Xbox One like you can with PS4 & PS5 but this isn’t a problem if you’re using pc.

There’s also the issue that it feels more personal streaming from the console as opposed to a PC; however, this too is an opinionated topic.

The most important thing to think about is what you want and need from a platform.

Are there Different Features in Twitch for Consoles and PCs?

Yes. There are many different features that differ between the platforms of PS, Xbox & PCs; however this isn’t to say one platform trumps another – they all have their upsides.

The layout of a console versus a computer can be different in some ways. Some people like one better than another because of the feel they get when using them.

Players who enjoy console gaming and want to stream on Twitch can do so using PSN or Microsoft Xbox Live Gold membership.

Twitch is available for both consoles but it may not be the same in terms of features, depending on whether you’re playing from a PC or Console. The good news? It’s still easy to use. You just have to set it up.

Conclusion

Streaming on Twitch is easier than it ever has been before – anyone can do it. All you need is a good internet connection and the will to share your passion with others.

Make sure that you have enough bandwidth for video game streaming – no one likes choppy streams. Give yourself plenty of time before going live as it takes some prep work and set up.

I hope this was helpful and covered most of the answers you were looking for. If you are a tech lover and gaming geek like myself, Stay tuned for more updates. Peace out!

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The post The Ultimate Guide to Twitch: All You Need to Know appeared first on Tricky Enough.

Everything about LinkedIn Live

Video content or video marketing is the most versatile way to drive engagement. Online video is 600% is a more effective marketing tool than any other content. A recent survey by Marketing Land says that LinkedIn users are 20 times more likely to share videos than other posts. To leverage this, LinkedIn has geared up it’s live streaming! If you have been notified that you have access to LinkedIn live then there are a few points to be considered.

• Live Streaming on LinkedIn is only available with third-party broadcast tools.
• You can choose the tool that best supports your requirements and budget.
• You must go live within 30 days of getting the access otherwise you will be removed from the beta testing version.
• No selling or promotional streams.
• Live streams should not be less than 10-15 minutes.
• No meta streams- Which means don’t talk about how to use LinkedIn on LinkedIn.
• LinkedIn Live: Third-party broadcasting tools.
• To go Live you must have a third-party broadcast tool. Be notified that you are responsible for the costs and other associated fees in acquiring your desired third-party tools.

Here we will help you with the best tools that can connect you to LinkedIn Live. However, most of the tools offer you free trial periods for using their platform:

• Socialive
• Restream.io
• Wirecast
• Switcher Studio
• Wowza Cloud
• StreamYard
• Brandlive
• Brandlive
• Easy Live
• Live U

How to use LinkedIn Live?

Are you curious about using LinkedIn live? You are not alone. This post will provide you with essential pieces of information on how to use LinkedIn to live technically and how to leverage your LinkedIn live.

Live streaming through LinkedIn help people comment, like, and share live videos in real-time. Marketers, entrepreneurs, and professionals can use this feature for podcasts, conferences, webinars, office team meetings, Q&A sessions, and product & services announcements. Moreover, the video host is provided with the option to moderate the comments in real-time.

Technical aspects of using LinkedIn Live

Here are the technical aspects of creating your first LinkedIn live video:

Device– Make sure you have two devices available with you before you go live. You need one device for live streaming your video and the other one to monitor the comments in real-time.

Third-party broadcasting tool – Signup with a third-party broadcasting tool to start your video. You can choose your platform as per your requirements and the names of the platforms that support LinkedIn live are mentioned in this article. After choosing the platform, authenticate your LinkedIn account with the tool. Synchronize into the device you are supposed to go live.

Internet connectivity– Test your internet connectivity before you go live. The upload speed should be at least 10 MBPS otherwise your video won’t stream rightly. Test your internet connection using speedtest.net.

Server Error– In case of server error, please check for the following ports are open:

• TCP port 1935 + 1936
• TCP port 2936

Lighting– Check the lighting of the room where you have planned to conduct your live streaming.

Camera quality– Use high pixel camera for clear resolution.

Audio– Make sure the volume is maximum with no background sounds.

Start streaming – Once again check all your equipment and device setup and start live streaming.

End Live streaming– To stop live streaming, hit the end broadcast button. LinkedIn will save your video in the news feed and recent activity page so that users who missed your live video can still view it.

Leverage your LinkedIn Live Streaming

Once you are done with the technical aspects of the video you are good to go with your live streaming. To entice your viewers and gain new connections from your live video, you have to leverage your live video with new strategies that will help you drive more engagements. Here are great ways to leverage and lure your audience.

Choose a relevant unique topic

Choose the right topic that resonates well with the users of the platform. Your content should be relevant for your connections (audience). Say if you have student connections, then your topic should be of the students. Define and create content for your target audience. You can create a live video on Q & A session for your student’s connections. This will rightly bring more students notified of your live streaming which will ultimately gain traction.

Schedule your video

Planning and frequency are imperative for live videos. Set a schedule for your live streaming videos that will happen at a specific time of a day, week or month. This will allow the users to follow you rightly and expect your videos at the scheduled time. You can make a series for your specific topics and broadcast your series one by one on a particular schedule.

Promote in advance and post in multiple platforms

Planning your live video and promoting your content in advance is a great idea to get many views. Posting your next live video updates such as time, day and month will help users not to miss your live streaming. Another awesome way is to update your live video on other social media channels like Facebook, Youtube, Twitter, and LinkedIn will help promote your live streaming across multiple platforms. Once you have planned your live video, invite your friends, community, connections, and followers so that they will get notifications on your live streaming.

Include strong CTA

Include a stellar call-to-action in your description and in the video itself. The CTA should be intriguing that will provoke the users to watch your video and take action. Use clear and compelling CTA’s to entice your audience.

Description matters

The description of your videos is important. Write a brief description of your video which contains all the relevant information of your videos. Add the right keywords and speaker names. Add a couple of hashtags, links and video highlights. Do not forget to add the hashtag #LinkedinLive. The right description will help your video go viral.

Optimize your LinkedIn account

To get more views and traffic to your video, you will have to optimize your LinkedIn profile. Whether you are an individual or an organization, you have to fill all your profile information. Incomplete profiles or pages are less likely to get noticed. Write a perfect profile description and add relevant information and links in your description. For more authenticity upload the right banner and logo of your business if you are an organization.

LinkedIn page Analytics

Now it is time to track and monitor all your efforts. Review your LinkedIn page analytics to know the performance of your LinkedIn page. You can measure and evaluate the effectiveness of your posts and videos using LinkedIn analytics. This analytics overview will also show the demographics of your audience and the most performing posts. It will provide you insights on clicks, likes, reach and overall engagements of each post.

Suggested:

5 Ways To Utilize Facebook Live Video To Grow Your Social Media Presence.

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