Every day we get numberless messages asking about how to create an online magazine. Possibly you have an abundance of questions in your mind. So here is the guide to answer all those questions you may have thought of. After studying this guide, you’ll be ready to proceed with creating your own online magazine.

The magazines are a great way to give information about our day-to-day life. As it keeps us updated on what is happening around us, for what new and innovative is coming in this world. Magazines give us a small insight into what new is happening in a certain organization.

Basically, What is an online magazine?

Online magazines have been gaining demand over the last few years. It is a type of e-magazine that can be hosted and read on any device. This removes the traditional way of publishing a website. Gone are the days when printing on pages was in trend. It also has the added advantage of low cost as well as saving paper. This form of magazine has both the advantages of newspapers and blogs. The methods are in trend to create and publish to reach a wider market.

Types of magazine

There are many different formats of magazines available digitally. You could find it on the Kindle newsstand or the Economist magazine. The most popular types of magazines include flash magazines, pdf magazines, native app magazines, and flipbook magazines. Each of them has its own advantages and disadvantages.

Transforming printed magazines into digital magazines needs a few ideas and planning or scheme beforehand. For this firstly, you need to follow these steps:

1. Decide what type of magazine you want to write

To start you need to decide which type, the genre of content you want to publish. You need to resolve the first issue about creating your magazine. Traditionally, magazines involve topics related to business, fashion, or style. You could take these topics on the digital platform. Most importantly you need to know, how much stuff you want to hire. which topic you need to start the magazine would best be compelling for the audience to gain traffic to your digital magazine?

2. Plan your budget

There are some factors you need to take care of while determining your budget. You need to decide your finances before you go on to create an online magazine. Someone could also maintain a free online magazine. Before you start, you need to know the rate of return on maintaining your magazine. If you hire writers, or interns to write for your magazine or if you spend some bucks on marketing your magazine. You could also start with free domains before going with pro packs. If you are low on budget then pdf magazines are best for you. If the budget is not a serious concern for you then you could also start your own app for your magazine purpose.

Setting up your website and your magazine layout

1. Choose a name for your website:

The first step to starting your own website is to choose a fancy yet trending name. Make sure the name you choose should be easy to pronounce so as to gain more popularity. Deciding on a name is a big step towards creating your own website. You could accept ideas for your website from your peers and dear ones. It’s kind of a brainstorming act to get different ideas from all the available sources and choose between them.

2. Layout and logo:

Deciding your website layout and logo is a crucial step towards building your own niche in a digital magazine platform. You should spend some time making the layout and logo eye-catching. As such as the layout of the magazine is concerned this should look amazing to attract the viewers. You can also take the services of a professional to design your website or you could hire a freelancer.

3. Code your website:

This is the most important step in creating an online magazine. This is important because this will tell how your website will respond when a searcher lands on your website. The code tells the website how the website behaves. It improves the efficiency of the website. Further, with HTML coding you could make your website stylish. If you are not so good at coding then you can go for word press. This enables you to code without maximum knowledge.

4. Market your website:

You could also go to local advertising agencies to market your magazine. You could also use different digital platforms to get traffic to your website. Maintain social media pages, offer a discount on subscriptions, and affiliate marketing can be a good launch for your website.

Using an app or not

If you are really serious about your magazine and have a huge amount of investment then you could also launch your website. There are countless magazines available on the digital platform. To stand out from all of them, you need to write incredible and creative content. To build creative content, you could also hire some freelancers. One could write about the interviews of style icons, fashion models, habits of rich businessmen, and how they started their own multi-millionaire businesses. Launching an app is hectic work and needs a lot of care.

One should take care of the responsiveness of the website, or maintaining an app needs a lot of hard work. Thus, it depends on your personal choice to launch your app or start with a website only.

Where to launch your magazine?

There are many digital and diverse platforms on which you can create an online magazine. There are many pdf versions you could try on. This PDF version will let you have the same outlook as a print magazine. This will help you get an exact replica of your magazine in PDF form. Though, this is quite difficult to read on a smartphone. You could also try a flipbook PDF form for a more realistic outlook.

Conclusion

Building a magazine is not a joke. It requires a lot of time and effort to make it a success. Hopefully, this article has cleared all your doubts about making a digital magazine online. After all the steps, what matters the most is your content. Content plays a big role in making your magazine a success. I would like to listen to all your valuable insights.

The post How to create an online magazine? appeared first on Tricky Enough.

If you are about to start your video marketing journey, you should learn the basics. First of all, you should learn how to write compelling video scripts.

Here are a few proven tips that will help you boost your marketing efforts and take your business to the next level.

Characterize your target audience

When it comes to marketing, it’s always important to understand who your target audience is and what preferences it has. Before you start writing a video script, you should do the following:

• Define the demographics of your target audience: age, gender, location, occupation, life stage, family size, etc.
• Define psychographics: personality characteristics, lifestyle, social class, attitudes, principles, beliefs, activities, interests, etc.
• Learn more about your target audience’s online behavior. Find out what websites and social media platforms your customers use the most. What kind of video content do they prefer to consume?

Let’s consider an example of how you can use the results of your target audience research to create a buyer/watcher persona and write a winning video marketing script. Imagine you sell all-natural shampoo bars.

Demographic profile:

• Female
• Aged 22-35
• Single
• Lives in a big city (New York, Chicago)
• Has oily hair
• Income $75K+

Psycho-graphic profile:

• Concerned with environmental issues.
• Considers going zero waste
• Wants to use organic shampoo bars, but can’t find a product suitable for oily hair.
• Tends to favor quality over economy.
• Loves traveling.

Online behavior:

• Spends an hour a day on Instagram, and 30 minutes on YouTube.
• Prefer short videos (one-minute videos on Instagram and 5-10 minutes long YouTube videos).
• Spends 2 hours a week browsing fashion- and beauty-related websites and online shops.

Once you have a clear understanding of who will watch your video, you will be able to write a relatable script and present your product in the most appealing way.

Follow the standard template

A standard template of a video marketing script consists of four key points:

• Description of the problem faced by a customer.
• Solution or product that you can offer to your customer.
• Benefits of the product.
• Call-to-action.

If you are a newbie in the video marketing script, you should use this template. It’s a simple one, but it always works.

Here is an example of how we can apply this template to our buyer/watcher persona.

• Statement of the problem that hooks a customer: Can’t find an organic shampoo bar that perfectly matches the needs of your oily hair? Is this a reason why you keep buying not-eco-friendly products?
• Solution: The organic shampoo bar from XYZ brand is the only product you need to enjoy green living and keep your hair looking great.
• Benefits: The shampoo bar is made of all-natural ingredients, including peppermint essential oil, argan oil, sea salt, and menthol crystals. It comes in fully compostable packaging. It’s just a perfect travel product.
• Call-to-action: Visit xyzxyz.com today and get 10% off on your first order.

Choose the right tone of voice

You should decide not only what to write in your script but also how to write it. You should think about your target audience and the message you want to deliver and define whether you should use professional wording, jargon, or internet acronyms.

Well, if you work in the B2B sector and tend to write to your customers in formal language you should use formal language in your video marketing script. But if you work in B2C and target young adults, you can use informal language, acronyms, and jargon.

Do you struggle to find the right words to create content that will resonate with your target audience? Consider using writing companies they will help you keep your brand consistent and boost your marketing efforts.

Become a storyteller

Storytelling is a powerful marketing instrument, and you can use it when writing a video script. Think of your customer as the main hero of your video. 

Start your script by sharing the story of your customer (let’s name her Jane) who faced a problem X. Describe Jane’s fears, struggles, and negative feelings.

Then write about how Jane has discovered a solution Y (your product). Show what positive emotions she has experienced and how her life has changed for to better.

Why it’s a good idea to incorporate storytelling in video marketing scripts? A well-written story resonates with customers on a deeper emotional level. When you’re uniting an idea with an emotion, you can persuade people that your product is worth their attention.

In fact, a well-crafted narrative is all you need to make people remember your brand name.

Suggested:

Business Storytelling: Building Your Brand Using Social Media.

Create an interactive experience for your customers

We live in an age of information overload, and we should understand that ordinary video content will not help us grab the audience’s attention. The only way to engage customers in 2020 is to create gamified, interactive, and immersive video experiences.

Luckily, platforms like Cinema8 make it easy to accomplish. Using Cinema8, you can add questions, feedback, buttons, and clickable areas to your videos and allow users to shop in-video, see prices, and compare items.

Once you outline the key points of your script, think about what interactive elements you will use in your video and at what moments. You should plan the concept of your video in advance, so you will not have to rewrite the script afterward.

Leverage online writing tools and services

Video scriptwriting is a challenging task. So don’t hesitate to use apps, tools, and services that can ease your work. For instance, use the Hemingway app to improve the flow of the text and make it easier to read. Or, check captions with Grammarly to ensure that they are 100% typos-free.

If you need professional help, visit GetGoodGrade, a website review platform, and find a writing service that you can trust. Experts will edit your script and make it perfect.

Keep your video script short

Have you heard the saying, “Brevity is the soul of wit” Keep this saying in mind when working on your video marketing script. Try to express your ideas as briefly and concisely as possible. Keep your script short, and you will engage more viewers.

You have from 20 to 60 seconds to present your product to your audience. So please don’t waste precious time repeating the same statements twice or telling obvious things. Focus on the key message you want to deliver and try to avoid wordiness.

Come up with a relevant title

You will significantly increase the effectiveness of your video marketing campaign if you optimize your video for SEO. Firstly, you need to come up with a relevant title that includes keywords. Secondly, you should add suitable hashtags that may include your branded hashtags or hashtags related to your niche.

Whether you publish your video on your website, YouTube, or other platforms, SEO-friendly titles and hashtags will work in your favor. They will help you make your video content more visible online so that you can reach out to a wider audience.

Follow the best practices

As we have already mentioned, most modern companies use video marketing to promote their brands. So why don’t you follow the best practices?

Find the best example of video marketing in your niche and analyze them in detail. How long are these popular videos? What kind of stories do they present? What emotions do they evoke?

Naturally, you can’t steal video content ideas from your competitors. But you can get inspired by them. Thanks to analysis, you can understand what approach to scriptwriting you should use to generate maximum engagement and achieve the best results.

Create diverse video content

Your customers expect you to create diverse video content that covers various topics related to your product and the industry you work in. So after you make a product video, consider writing new scripts for new video content:

• Testimonials
• Educational videos
• Questions and answer videos
• Behind the scenes
• Unboxing videos
• Case studies
• Myths debunking

Try to find out what type of content your target audience is looking for and what questions it asks. If you receive many questions about how you manufacture and pack your products share behind-the-scenes videos. If your customers don’t know how to use your product create educational content.

Wrapping it up

Video scriptwriting is a time-consuming task. So don’t expect that you will write a good script in an hour.

Invest your time in target audience research, brainstorm ideas with your team, and don’t hesitate to use writing help services. If you do everything right, your videos will go viral online, and you will achieve marketing success.

The post Proven Tips for Writing Video Marketing Scripts for an Online Business appeared first on Tricky Enough.

We live in a digital world where technology has wiped out conventional methods of communication, marketing, sales, and production. In these two decades, everything has changed for good. Communication is a lot easier. Our industrial production has doubled because of the innovation in industrial techniques and machinery. With social media platforms and e-commerce websites, consumers find it more convenient to get everything online rather than going to a store or mall in person. And the world of online business and online shopping is just getting started. Nearly all product/service-related companies are adapting these trends in order to generate big revenues in the upcoming future.

If you are running an online business, you need to market it to the right audience. If you don’t, no matter how hard you try, you will not be able to sustain it for long. All big corporations invest in digital marketing and small companies, even with the limited amount of resources, should invest as well. This investment is quite fruitful and opens up new avenues of commercial growth.

Are you in charge of a budding start-up and looking to grow your business online? Then, you have come to the right place. This article will explain all the useful tips to grow your business online with the help of digital marketing. Without further ado, let’s begin:

Build a Strong Social Media Presence 

Many businesses undermine the power of social media. In reality, it is a key marketing tool. If you look at all the successful businesses, you will notice their growth trends skyrocketing due to Facebook and other social media platforms. Marketing is all about engaging with your potential customers directly. Therefore, social media is a great tool to engage with your customers directly. With just the right strategy, you can reach a million potential customers in a small amount of time.

Moreover, social media is a great tool to get valuable feedback from customers. If well-managed, it can open a direct communication line with your audience. Platforms like Instagram, Facebook, and Twitter offer a great chance to connect with your customers and compete with other businesses. For example, broadband giants like Spectrum have a strong online presence. You can talk to their customer service, place an order, and report an issue by just connecting them on their social media profiles.

Building a social media presence is a time-taking process. It may take up to several months. The best way to jumpstart your progress is by collaborating with social media influencers. You can gain quick traction and reach your target audience in a matter of weeks.

Publish Regular Updates and Blogs

If you post once a week, you are not going to get anywhere. Consistency is key when it comes to digital marketing. Similarly, blogging is another way to nurture your audience. A blog can be a great place to share all the information regarding your business, industry, and products. You can build up a great brand reputation through a blog. Customers can read all the valuable information about your services and products, and even leave their opinions in the comments.

Use Search Engine Optimization

If you have a business that sells different products online, your goal should be to reach the first page on the Google search engine. It seems like a difficult task but with the right SEO strategy, you can do wonders. Search engine optimization and digital marketing go hand in hand. Through optimization, you can ensure that your website reaches the first page of SERPS. People have many misconceptions that SEO is complex and time-consuming. On the contrary, SEO is not only a simple set of organic rules but also a highly affordable method to get sustainable digital growth, in contrast to paid marketing.

Call Your Audience to Action

You cannot have an effective marketing campaign without a call-to-action or CTA. The purpose of CTA is to give the potential customers a clear instruction while creating a sense of urgency and highlighting the benefit so that they become your customers. If your industry is buyer-oriented, then call-to-actions are quite important.

“Join today!” “Sign up here!” “Call us now!” are some common examples of a CTA.

Make Sure You Have Good Landing Pages

You can invest a big amount in Facebook ads but it is good for nothing if you don’t have a relevant landing page. You can grab the attention of consumers using ads or posts. However, if your landing page is not compelling, everything will be in vain. Therefore, take some time out to think and strategize how you can build a perfect landing page.

This requires experienced copywriting.

Invest in a good copywriter. Copywriting professionals have the eye for detail and can optimize the page according to your services and products. The smart use of CTAs and information can help you to gain an audience. Secondly, your website design should complement your product. It does not have to be vibrant but good enough to please your customers aesthetically. 

Final Verdict

By following these simple yet effective tips, you can boost your presence in the digital arena.

The post Top Tips to Grow Your Online Business with Digital Marketing appeared first on Tricky Enough.

In the age of online shopping and an abundance of virtual business, your website has the power to generate more income than ever before.

In the United States alone, online shopping generated $59.8 billion in adjusted sales according to statistics published in February 2019. Online businesses continue to grow from work with affiliate programs, e-commerce sites, and even popular Instagram accounts.

Let’s face it — storefronts are great, but if you are a modern entrepreneur, you know the importance of a robust online presence. Between easily accessible SEO resources and the wealth of affordable web designers available, you can bring your business’s website to the next level. Use these web design and SEO tips to build a dynamic website or give your already existing one a makeover. 

Web Design for Beginners

We cannot stress enough the importance of your website in the contemporary online landscape. Your site is the customer’s introduction to your brand and product.

With these key steps, you can put your best foot forward online.

1. Hire a Web Design Service

If you have the means and want to support a local business, we recommend hiring a web designer. They work remotely all over the country. From Michigan web designers to firms in New York City, these website experts have the technical abilities that you may lack. They will help you establish a consistent aesthetic and structure that you can use moving forward.

2. Research Your Software

Whether you hire a web designer or build your site yourself, research your software before committing to it. A company like WordPress may provide more resources for a blog, for example, than Wix. If you’re a photographer a company like Squarespace may offer more gallery features for your work than Weebly. Make sure the software is the right fit for your business’s needs.

3. Create a Consistent Aesthetic

Creating a consistent and cohesive aesthetic gives your customers an understanding of who you are. This look and style should be present in your social media and branding choices as well. The aesthetic of the website will give your brand a personalized feeling that allows your customers to better connect with your business.

SEO Made Easy

Now that we’ve covered the website itself, let’s discuss SEO, also known as search engine optimization. SEO allows your site to pop up when potential customers research specific keywords or topics related to your products and services. These key steps will help you improve your SEO.

1. Figure Out Your Ranking

Your “ranking” refers to your site as it appears when someone researches related keywords or topics. If your website promotes a wellness blog, for example, and someone researches a related search term, you want your website to appear early in the search engine results. You can figure out your ranking by simply typing in the search terms that should lead customers to your site.

2. Make Connections

A big part of gaining higher rankings involves getting other reputable websites to mention your page and/or product. If you spend some time fostering relationships with other writers from reputable sites, ideally they will mention your product in their articles, thus bringing you new customers.

3. Hire an SEO Consultant

Between building a branding strategy and improving the quality of your product, you may not have time to focus on improving your SEO. If you have the means, hiring an SEO consultant is a worthy investment.

Final Thoughts

By developing your SEO and creating a user-friendly, aesthetically pleasing website, you will ensure positive, consistent customer traffic. Building an online business can be time-consuming but these simple steps will take your online presence to the next level.

The post Up Your Website Game: Tips for Expanding Your Online Business appeared first on Tricky Enough.

Isn’t it second nature for us to check the reviews of a product we intend to order on Amazon before hitting the ‘Add to Cart’ button?

Shortlisting hotels we like, after looking at their reviews on TripAdvisor has to be one of the first steps when we plan a getaway.

The experience of buying a car would just not be the same without the month-long comparison analysis reading countless reviews.

Evidently, we form our first impressions of the service or product with the help of their social media presence and reviews. Traditional means don’t work anymore and everything seems to be an online experience now. With just a single click of a button, a user can find out all about you and your brand turning a casual window shopper into a potential customer.

And that is why social media online reputation management is all about perception and we are here to help you decide exactly how to ace this game!

What is online reputation management?

Online Reputation Management is about monitoring and improving how your brand image and business are viewed and perceived online. It is about scanning and tweaking the online information about your brand before they are compelled to make that phone call or send that inquiry email.

To put it simply- Online Reputation Management isn’t only about removing any and all evidence of negative reviews. It is an accurate and positive representation of your brand wherever your customers might search for you. 

So here is the ultimate online reputation management guide!

Check who’s talking about your brand and where

As a business, you should always be on the lookout for web mentions and other online media mentions that might affect the image of your brand. As the amount of user-generated content on the internet grows, it increases the chances of influencing the reputation of the brand positively, thereby working in its favor.

Enable positive outreach via content creation, online presence through blogs, social networking, forums, etc. while simultaneously promoting existing positive content, thereby strengthening your social media reputation.

This translates to increased sales and social acceptability of your brand. Being mentioned in social media is a double-edged sword. But if even the criticism is dealt constructively, it will further aid in the positive perception of your brand.

It all begins with a google search!

·  Make sure every link leads to a positive portrayal of your brand and weed out the negative reviews.

·  These links should ideally demonstrate thought leadership and unparalleled expertise.

·  Be sure of the accuracy of all the information under your ‘Google My Business’ listing.

Claim, claim, claim

Claim your business on Twitter, LinkedIn, Facebook, YouTube, etc. and create your own business pages on all these social media platforms. There are countless websites out there but these popular websites have the highest domain authority. Hence, as long as you put your best efforts to optimize the content on different social media platforms, you control your brand’s reputation online. Ensure your content is value-driven, credible, and resonates with your brand and audience. This will also automatically result in search engines ranking you higher in search results.

Your social media profiles speak volumes about you

·  Reputation management of your brand’s social media is an art. Keep track of your followers, the stats of content that your audience likes, what keeps them glued, and what kind of content attracts more viewership and thereby increasing followers.

·  Make sure you respond to the comments and reactions on the page and keep your posts interactive and fun to increase your user engagement.

·  Work actively on building an audience base organically. This way, even if you do receive criticism and negative comments, your audience will come to your defense, aiding in increasing your brand’s fanbase!

Reviews- the ticket to winning a potential customer’s confidence

The very first page you land on when searching for your brand is your Google reviews and these over the years have won the confidence of viewers. And statistics say that an average consumer reads over 10 reviews before trusting a business.

If there aren’t any, ask your happy and satisfied customers to write a review for you- this way it is organic and wins people’s trust.

·  Social media review management is critical to the success of your brand’s identity being perceived positively by your audience.

·  88% of viewers trust Facebook reviews and take decisions based on them because of the authenticity and weight they carry. Hence, make sure your customers leave reviews and have your team swiftly respond to the messages too.

·  59% of their users consider customer reviews to be more valuable than expert reviews. So, negative reviews need to be countered, weakened, or eliminated, defeating it with more positive material to improve your brand’s credibility and customers’ trust in you.

The key is to monitor and prevent!

You need not douse a fire when you can prevent one from starting. Setting up online monitors can be very helpful in pointing you to potential problems and alerting you before they have time to catch flame. Set up Google Alerts for your company’s name, products, and services.

You can also use X-tract.io- an all-in-one online reputation management solution. It is a boon for new brands trying to establish themselves and serves as the best online reputation management guide.

Conclusion

Since the ranking in Google searches is dynamic and keeps changing, ORM is a continuous and ongoing process. Note that you’re directly responsible for how your brand positions themselves in the digital space. Your prospective customers, competitors, customers and influencers are constantly checking out your social presence which could be a key determinant in whether they want to work with you or not. 

Hence, as a Social Media Marketer, you need to be proactive and on top of it to ace the online reputation game! With Xtract.io, you can monitor any nook and corner of the web and instantly take control of what is being said about your brand. ORM needs constant upkeep and frequent monitoring and using this tool will elevate your brand value by leaps and bounds. 

So there you have it. Now, go be a Superhero and save your brand’s online reputation management game!

The post A Social Media Marketer Guide to Online Reputation Management appeared first on Tricky Enough.

Make a List

While this may seem like a silly first piece of advice, keeping a journal or a list will keep you on track in your online venture. Take a few minutes each day to write, list what needs to be done, and keep track of your budget. By writing things out you make a sort of commitment to yourself as well as allow yourself to analyze and prioritize as needed. This can start before the business is ever online by writing out goals, wants, and needs.

Create a Business Plan

Start backward with your plan by defining the ultimate success of your business. Now, plan how you are going to get there. Even if you do not find all the answers right now, it is important to set milestones to reach goals along the way. Think about where you want to be in four months, a year, and even five years from now. Next, plot how you are going to reach each mark. Once you reach a goal, what will you be able to delegate? If you are on a budget you must figure out what you can do for yourself and what you cannot. Make a list of your strengths and weaknesses.

Find a Mentor

Find a mentor, or two, if possible. There are many resources available online and many are free. Mentors can put you in touch with others to offer help and point you toward resources. They can also serve as sounding boards for ideas and help you navigate the trials of a new business startup. This also allows you to pick the brain of someone who has been there and done that. This can save you wasted time and money in the long run. If you can’t find an appropriate mentor, engage a trustworthy SEO Company or other digital agency of some form to assist. Just make sure you do your research.

Tackle the First Goal

Now it is time to start working toward those goals. For some, this may mean a prototype while others will design and test the first website. Embrace the idea that done is better than perfect. You can make changes as needed, but you have to start taking steps to get started. Planning is great, but if you are too busy planning, you will never really get started. As you reach this point, reach out for help from your network.

Free and Inexpensive

As you start on this undertaking, take advantage of free resources and do inexpensive market research. There are library lectures and networking events that are often offered for free, as well as web hosting for very little money, if not free. YouTube videos can teach you how to do what is needed as can other free resources. There are even free invoicing, scheduling, and finance programs to get you started. Do free or cheap market research by reading articles and asking people in the business for options and opinions. Create networking groups for people to try your products and take a survey to gain information.

Conclusions

An online business can be started on a budget, but it may take some creativity. Use the resources that are available to get started. You will have to do some legwork and lots of reading, but you can get started and create a successful business. Now, go get started.  This article is provided by the team at SEO Melbourne.

The post Creating an Online Business on a Budget appeared first on Tricky Enough.

As any entrepreneur will testify, setting up a business involves capital. With real estate prices soaring across this country, having an office or store to launch a business can prove very expensive. Hence, the best way to open a new business is by going online. Internet-based businesses also attract customers and can make you rich, as proved by examples such as redBus, OYO Rooms and myriad online stores that flourish here. Even the Airbnb is one of powerful business which is a perfect example worldwide.

There are several reasons why online businesses are preferable for any entrepreneur.

Why Online Business?

One of the main reasons online businesses succeed is the unlimited power of the Internet. Since the world wide web does not recognize geographical boundaries, people anywhere on this planet can access your website. There are other distinct advantages too.

• Online businesses are cheaper to establish due to relatively lower expenses on Internet domain name, web hosting and other requirements.
• You can open an online business from home. Hence, there is no need to invest heavily on renting or buying an office or store.
• Internet-based business gives you the flexibility to operate from anywhere in the world while on holiday or travel.
• Generally, online businesses are accessible 24/7 meaning you can make money even while asleep.
• The volume of e-commerce in India is growing in terms of transactions, freight and money involved.

Considering these factors, it is highly desirable to opt for an online business while embarking on any venture. There are countless online business ideas to open online businesses.  You can select anyone that best suits your education and skills, budget and location.

Top 7 Online Business ideas

To help you make a choice, we list seven online businesses that could make you rich. Remember, these are only suggestions. Before venturing into any of these ideas, it is advisable to assess if you possess the required skills.

Idea-1: Multi-Level Marketing

Multi-Level Marketing or MLM is sometimes called Network Marketing. Indeed, MLM is the best idea to become rich quickly in India. There are two main reasons we rank MLM as the topmost online business idea. First, over a dozen global brands such as Tupperware kitchen appliances, Avon cosmetics and beauty products, Amway herbal nutritional and others are operating in India. Their products are in high demand among consumers. However, most MLM associates of major companies are unable to reach out to potential customers since they cannot go online for any reason.

You can sign-up as MLM associate for any top foreign brand of products and open your online business. Indeed, you need not invest much in opening an online MLM business: you get the benefit of listing your business on the website of the parent company. Secondly, an MLM business can do only with a Facebook Business page and a LinkedIn profile.

Idea-2: Online Translations

Thanks to the Make in India initiative, several foreign companies are now investing heavily in India either singly or through joint ventures with local counterparts. India is a land of thousands of languages, with each state having its own native tongue. Foreign companies wanting to make business here of those with a presence in India require online translations for various purposes. These can be anything from staff notices and circulars to legal documents and contract papers.

Additionally, online translators are also required during webinars between senior officials at the company’s headquarters abroad, local partners and staff. During such webinars, you have to provide real-time and very efficient translations from English to a regional Indian language or Hindi and reverse. Those having expert grade fluency in English, Hindi and a regional language can open an online translations business. Offering scripts of webinars earns you more money.

Idea-3: Social Media Marketing

Businesses small and large look for outsourcing their social media marketing functions to skilled individuals or enterprises. This sector is rapidly growing in India, thanks to the availability of cheap smart-phones and inexpensive high-speed Internet connectivity. India also ranks among the topmost markets for Facebook, YouTube, and LinkedIn, where lots of businesses post advertisements and content for existing and potential customers.

As social media marketer, you will have to post interesting content on the Facebook pages of your clients. Additional tasks involve answering comments posted by customers and forwarding any negative feedback to the company which outsources your business for social media marketing. You can make more money by creating content for the company’s social media page, getting it approved and posting.

Idea-4: Web Designing

For as low as Rs.99 per month, people can book a domain name while web hosting costs about Rs, 3000 or more per year, depending upon the package one avails while buying a website domain name. Hence, lots of small businesses, families and also individuals, societies, community organizations, religious groups and motley other entities look for marking an online presence. Or there are companies which ready to provide Rs.99 per month for hosting with a free domain for the first year.

However, marking an online presence also involves creating a great looking website which attracts visitors and keeps them informed. Should you possess website designing skills and own a laptop or computer, this is a great home-based business to venture. Some domain name and web hosting providers give details about who has booked a website and their contact details to website designing companies.

Idea-5- Online Ethnic Store

Some classic examples of ethnic stores of India include Place of Origin and The North East Store, among others. While Place of Origin sells favorite food items including ready-to-eat sweets and savories, pickles, teas, jams, spices and a variety of other stuff from popular manufacturers across India, The North East Stores offers food items and exotic handicrafts among others, from India’s remote states, Assam, Arunachal Pradesh, Sikkim, Nagaland, Manipur, Mizoram, Meghalaya and Tripura.

Ethnic products –both food and durable- are in high demand across this country and abroad. With some ingenuity and proper planning, you can open a great online store that offers these items to buyers in India and foreign countries. You can buy these products from Self Help Groups and other community organizations for supplying clients.

Idea-6- Online Fitness Instructor

With medical inflation soaring to as high as 30 percent and more in India, a lot of people now are paying extra attention to personal physical fitness. This has increased the demand for online fitness instructors in the country, especially in areas where gyms, sports clubs, and Yoga classes are rare. As an online fitness instructor, you can train people in routine exercises without gym equipment. Online Yoga training is a business that attracts hundreds of customers.

To enter this business, you need to be a certified Yoga or fitness instructor and own a computer with a webcam, other gadgets, and software to provide online lessons. The advantage of this online business is that you can charge very moderate fees to attract a large number of students.

Idea-7: Online Stocks, Commodity Trading

Those well-versed in workings of Bombay Stock Exchange (BSE), National Stock Exchange (NSE) and Multi Commodities Trading Exchange of India (MCX) can open a small business as sub-broker for investors. All you require is a superior quality computer with very reliable, high-speed Internet. You also need a tie-up with some major stock-broking company to open a business as their sub-broker.

As a sub-broker, you have to monitor the stock exchange and trade shares held on behalf of investors you are allotted by the main booking agency. The main objective of this business is to make money for investors, by playing well on buying and selling shares of thousands of listed companies. You get a commission of the profits earned by the main stock-broking company, for your services. The same system applies for trading in commodities too.

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In Conclusion

Opening an online business is fairly easy in India provided you possess the required skills. There are no ‘zero investment’ online business ideas. Simply put, you need to invest in a computer and high-speed Internet connection to open an online business. However, you save a lot of money that could otherwise be spent on buying or renting an office, since online businesses can be started from home. You can also manage your online business through apps on smart-phones that are connected to a good mobile Internet network. Given this scenario, you can opt for any of the above online business ideas that could make you rich quickly.

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