There are lots of aspects to running a business and lots of ways a business owner can help local businesses with marketing and productivity.
Before diving into the benefits of Vendasta for business owners, you’re probably eager to know what it actually is. To put it simply, Vendasta is a company that helps local businesses with marketing, productivity, and eCommerce. However, they don’t work directly with these local businesses. Instead, they sell their services through a channel (which is a separate company), which then works directly with the local business. The local business is unaware that Vendasta was involved at all. This is called a white label solution.
They’re trusted by more than 40,000 channel partners and have helped over 4 million businesses with their marketing, productivity, and eCommerce.
Here are a few ways Vendasta is helping channels or business owners:
Ability To Offer More Service Offerings To Clients By Using White Label Products
By using white label digital products, it means that they are helping business owners do more for their clients. For example, if the client wants help with social media marketing and web design, the business owner can do both by using Vendasta.
The business owner can offer their clients more services because they have access to a variety of services through Vendasta. Some of these services are:
- Social marketing
- Reputation management
- Web design and hosting
- Customer communication
- Productivity and operations
- Digital advertising
- Content marketing
- Local business listing
This means they’ll get more business from one client and can give them quality help because they will know the client’s business really well from working in different areas of it.
It benefits the client because they only have to go to one business to receive help in a range of different areas. When they only need help with one or two things, it’s not confusing for them to go to two different businesses for help. However, if they need help with multiple things and those businesses don’t those services, it can lead to a headache for the client because they have to deal with more companies with different ways of working. By using a business that uses Vendasta, it means they only need one company to help them because of the wide range of services they offer.
White label marketing also helps business owners use their time more effectively because they don’t need to worry about what they can’t offer. They also don’t need to worry about what they need to start offering because using this tool means there’s a plethora of services and people to help give clients the best service and build brand trust.
Going through a Vendasta review may help a business owner know if it would benefit them to use their services. It will allow them to have a bit more idea of what Vendasta is truly about.
Helps to Diversify the Business Against Competitors By Offering More
Business owners that use Vendasta are presented with more services that they can use to help their clients, an edge they have over their competitors. Most competitors only offer a few of the services that Vendasta does, which means if a business owner uses them, they instantly have more to offer their clients. If a competitor only offers help with SEO and perhaps a few other marketing services, then a client is less likely to go with them if they need help in other areas too. A client can get these services from one place and that is Vendasta:
- Listings management
- Review management
- Social marketing
- Marketing automation
- Pipeline management
- Lead generation
When hiring new people, business owners need to spend time and resources training them up, not only in their own business but also with the clients. Because of this, businesses have the option to work alongside employees from Vendasta in certain areas, such as marketing. This way, these employees don’t need to be trained because they already know how the business and systems work.
It also helps the customer be in part with their competitors because their marketing and productivity will be better. If the client’s competitor is receiving help from a company that doesn’t have as many services available, the client will surely have the upper hand. Clients who work with businesses that use Vendasta don’t need to waste time managing multiple companies.
Makes It Easier To Boost Revenue And Profits Long Term
The use of the Customer Relationship Management (CRM) feature means the client doesn’t have to do as much management, instead, AI can tell the client when a prospective client is ready to buy. If the client uses this long term, it can leave lasting positive effects on the business because they won’t need to spend as much time managing this.
Similarly, by helping a client with SEO (search engine optimization) the business will be setting them up to get long-term digital traffic and boost their digital profile. SEO is crucial to every business, and local businesses aren’t excluded from this. If the business updates their website to have good SEO, it could mean that their website will be listed on the first page of Google rather than the second or third. This means they’ll get more traffic which in return leads to more revenue.
Other areas that provide long term profits is by helping clients with their reputation management. Helping them to achieve a positive reputation, whether this is through building trust with their customers through responding to online queries or by providing honest marketing, will benefit them for a long time. Customers will be more likely to shop at these businesses if they know that they have a good reputation.
When clients receive quality services, they are more likely to continue using that service. So, when a business utilizes everything Vendasta offers, the client will most likely go back to, or continue working with the business. They’re also likely to recommend the business to others.
The snapshot report that they offer has won awards and gives automated insights into how a business is performing with their online marketing. It attains data from a large range of directories and gives an idea of the number of listings, the accuracy of the listing, and missing sights. This helps clients because they need precise listings in business directories and a lot of them so people can find them online.
With this tool, it’ll help a business know if their online marketing is working well enough, and makes it easier for them to track any improvements.
Builds Trust With Clients Due To On-Time Service Delivery
There are many aspects to building trust within a business, and Vendasta makes this easier by helping businesses perform tasks on time. Businesses that utilize everything they offer, including their productivity services, become reliable. When a business delivers on its promise consistently, it means the client can rely on the business, and won’t worry that they won’t get what they need.
With business owners able to utilize everything Vendasta offers, including their productivity services, it means that they’re able to perform their tasks on time, which gives the client better results. By doing this continuously, it’ll build trust with your client.
With so many different tools to help the client in so many different areas, it’ll allow the business owner to become an expert in what the client needs. This should lead to a quicker turnaround and more accurate work. The business might not need to ask the client a lot of questions either.
The use of software that Vendasta has available, like the Business App platform, can help clients stay involved in the work and gives them the power to manage their online strategy. The app allows the client to easily sell their business online. There are pre-made templates ready to use to help make the process of setting up an online store as easy as possible. Vendasta allows the clients to upload products, and for customers to purchase and pay for them, all in one app.
The Task Manager software allows the business to list tasks on a dashboard. It helps prioritize and organize everything from large-scale projects to daily tasks. It can help manage workflow and ensure that everything is progressing smoothly and nothing is being forgotten or overlooked.
Vendasta is helping business owners offer more variety of services to local businesses. This helps business owners complete quality work and help clients with a lot of things that don’t just fall under one section, like SEO. Instead, they can offer clients help with SEO and reputation management. It allows flexibility depending on what the client needs. If they need help with one or two things the business owner can offer that, just as easily as they can offer help with ten different things. It helps business owners build trust and with the client because they can deliver on time and can easily manage the process. It can help boost a business’ review when utilizing all the services offered and can help companies compete against competitors.